Sports apparel manufactures have wised up to the growing number of female fans and recognized that women make up 40% of their consumer audience. Many companies like Nike and Reebok have finally clued in on the driving purchase power of female fans and designed new lines that are more appealing to women. Now women fans can find capped tees and tank tops available for women of all shapes and sizes. The figure fitting designs accentuate a women's body instead of squaring it off as in previous times.
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